Facebook, which began as a means for college students to interact has grown to mean so much more than simply social networking. It’s a great place to get your business out there and get it noticed. There are literally millions of facebook users who are waiting to see what you and your business have to offer them.
Has it occurred to you that if you use Facebook as a business promotion item, making one of the free pages that they offer you, that you can invite many other companies and individuals to take a look at your offerings with a view toward using your services.
Branding is easier with Facebook because you get noticed, you get reviewed and you get exposure for the things that your company is good at.
Making a Facebook business page couldn’t be easier and branding your business using Facebook is simple to do. Getting the world to take note of what you’re good at, what your company excels at offering is so much easier with a venue such as Facebook because the traffic is already there, and can certainly be used to your advantage.
When you build your Facebook page it’s nearly completely customizable. Logos and headers can be changed along with the coloration to match that of your business page.
You can put your company name, your staff members, your business type and what you do on your Facebook pages, as well as give others a heads-up about what you’ve got in the works for next week. Leave links to your newsletter or an interesting blog, or even send out updates about the business using your Facebook pages.
You might also send out a weekly note on your Facebook page for new products or products and services that are on sale at that time. You can offer your network a glimpse at your company through videos or other media such as photos. There are a few rules, such as no paid advertising and those types of things, but all in all, the Facebook page is easy to manage, easy to build and works like a charm.
Nearly anything you can dream up you are permitted to put on your Facebook business page, even links to your own pages and what you have to offer, which is a good part of the beauty of a Facebook business page.
Facebook pages can be used to make either a business group or a community group. You can link those up to your company website to give your traffic a booster and draw attention to it. To sign up for the Facebook pages is free, although Facebook does also offer some paid advertising programs that are also excellent.
Get a Facebook page that has a name as close to your business name as possible. That will help to brand you nicely and make people consider your business name when they think about that type of service or assistance.
Online marketing is all the rage today and in fact is an absolute necessity. If you’re not branded online, if you don’t have the exposure that you need to get the word out about your company, then you’re just not taking advantage of all the publicity and business advantages that the internet has to offer.
Let’s face it, the traffic that Facebook gets in the course of a day is nothing short of incredible. Taking advantage of that excellent exposure and traffic to brand your business means nothing more than getting a page up and getting it moving on Facebook. When free publicity is that easy, why not use it.
Not only does Facebook give you free traffic and free exposure, it let’s you network with other companies and business who are also there and may give you an edge in finding companies that will also use your services.
Well what are you waiting for? Get out there and make your company a Facebook page.
